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Type :thesis
Subject :QA Mathematics
Main Author :Mohamed Ridhwan Mohamed Radhi
Title :Social media for academic purposes: usage and perceptions of undergraduate students
Hits :8
Place of Production :Tanjong Malim
Publisher :Fakulti Komputeran dan META-Teknologi
Year of Publication :2024
Corporate Name :Perpustakaan Tuanku Bainun
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Abstract : Perpustakaan Tuanku Bainun
This study aims to determine students’ social media usage for educational purposes and to analyze their perceptions of the impact of social media usage on academic performance. A quantitative method with two types of data, namely quantitative data and qualitative data was used in this study which involved a sample of 54 undergraduate students from a public university in Malaysia. Open-ended and closed-ended questionnaires were utilized as research instruments, and both questionnaires were administered online. A descriptive statistical method was applied to analyze quantitative data, while thematic analysis was employed for qualitative data. The results revealed that 85.2% of the respondents believed that utilizing social media for learning activities had a positive effect on their academic performance, while the remaining 14.8% chose to be neutral. Through thematic analysis, twelve themes emerged based on students' perceptions of the impact of social media usage on their academic performance. The positive themes included Source of Learning, Communication and Engagement Tool, Learning Booster, Easy to Access, Fostering E-learning Opportunities, Promoting Self-directed Learning, Be A Smart User, Promoting Direct Communication Tool, and Anytime, Anyplace Connectivity. The negative themes comprised Tending to Distract and Traditional Is Better. The emerging theme under the mixed category was the Double-edged Sword. In conclusion, the study findings showed that students had a positive attitude towards using social media in their learning, acknowledging its importance as a versatile learning tool. Implications of the study suggest that by understanding students’ attitudes towards social media usage in learning activities and their perceptions of its influence on academic performance, the effectiveness and efficiency of the teaching and learning process can be improved, thus enhancing students’ academic performance.

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