The worsening obesity problem in Malaysia has urged various efforts from various parties to address them. The effective use of the nutrition labels is widely accepted and used as one of the efficient measures to address obesity. However, previous studies on the literacy of the nutrition label, especially among Malaysian consumers are still limited. Therefore, this study was conducted to assess the differences in consumers’ literacy of the nutrition label by demographic factors, such as gender, age, education level, income level and ethnicity. This study adopted survey technique and employed a quantitative approach. The sample consisted of 200 respondents, which were selected using random cluster sampling. Data collected were analyzed using Independent Sample T-Test and Analysis of Variance (ANOVA). The results showed that the literacy of the nutrition label varies significantly by gender and ethnicity, but the difference was not significant by age, education level and income level. S.....

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Ethical crises in business have gained more attention from public and have led many to question the effectiveness of ethics education in university. Therefore, this study was designed to investigate the ethical attitudes of accounting and business students, their willingness to become whistleblowers, and the impact of ethics education on students’ ethical attitude. A total of 275 usable questionnaires that consists of four ethical scenarios were analysed. The findings of the study show that a small percentage of accounting and business students are willing to involve in unethical behaviour. About 10.9% of students were categorized as unethical as they would cheat in an examination and that only 1% of the students would accept bribes to defraud the tax office. Once an element of risk of being caught was introduced, the percentage of students willing to cheat in an examination and those willing to defraud the tax office decrease to 4.8% and 0.7% respectively. The finding also shows tha.....

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This study aims to identify factors that affect the readiness of the university students to get involved in entrepreneurship. This study was conducted at one of the public universities in Malaysia. 150 of final year students were involved in this survey study. The level of students’ readiness, their motivation level and attitude towards entrepreneurship were measured. The results of the analysis revealed that students had a moderate level of readiness to start a business. Their motivation level and attitude to become an entrepreneur also at the moderate level. The finding also showed a significant positive correlation between motivation level, attitude, and readiness to participate in entrepreneurship...

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Purpose This study aims to determine the eect of health knowledge on nutrition-label use and attitude, and consequently on healthy food choice among Malaysian Muslim consumers. Design/methodology/approach This study adopts the positivist, deductive and quantitative approach. A sample consisting of 257 Muslim consumers, at least 15 years old, were selected using systematic street-intercept sampling method. Data collected using a self-administered questionnaire were analysed using descriptive statistics and structural equation modelling (SEM). Findings The ndings reveal the signicant positive eect of health knowledge on nutrition-label use and attitude towards nutrition label, but only attitude towards nutrition label signicantly predicts healthy food choice. Research limitations/implications Though the ndings add to the existing literature, provide useful information on how nutrition label could guide the consumer to make healthier food choices and serve as a reference point th.....

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This study aims to examine financial literacy among university students in Malaysia. Specifically, this study attempts to examine the relationship between financial knowledge and financial attitudes, and also the effects of these variables on financial behavior among university students. Data was gathered from a sample of 370 university students through the survey method. The data was analysed using simple linear regression and multiple regression analysis. The findings reveal that the respondents have moderate level of financial knowledge. Respondents who took Financial Management course have higher level of financial knowledge compared to those who did not take any Financial Management course. Financial knowledge significantly influenced financial attitudes, and financial attitudes significantly influenced financial behavior. On the other hand, financial knowledge does not have any significant influence on financial behavior. This study enriched the literature by identifying factors .....

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This study aims to examine financial literacy among university students in Malaysia. Specifically, this study attempts to examine the relationship between financial knowledge and financial attitudes, and also the effects of these variables on financial behaviour among university students. Data was gathered from a sample of 370 university students through the survey method. To test the hypotheses of the study, the data was analysed using simple linear regression and multiple regression analysis. The findings reveal that financial knowledge significantly influenced financial attitudes, and financial attitudes significantly influenced financial behavior. On the other hand, financial knowledge does not have any significant influence on financial behavior. This study enriched the literature by identifying factors that influenced financial behaviour and provided suggestions to be practiced by universities in developing good financial attitude and financial behaviour of students...

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This study is divided into two phases; development and validation of the instructional plan, and evaluation of student’s performance. In phase one, a flipped classroom instructional plan was developed for four topics of Management Accounting course. The content and learning activities in the instructional plan were based on the Malaysian Ministry of Education Curriculum Specifications for the Matriculation Department and also the First Principle of Instruction. The verification process had been conducted by three experts. The Percentage Calculation Method (PCM) was utilised to analyse the experts’ choice. The results of the expert evaluation showed that the overall PCM value of content validity was 93.33%. In phase two, a quasi-experimental design was conducted with 80 students enrolled in Management Accounting course. The students were split into two groups: one for the experimental group and one for the control group. The experimental group was taught using a flipped classroom st.....

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