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The marvel of employee-centred CSR in organizational resiliency

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General Information Cached
Title
The marvel of employee-centred CSR in organizational resiliency
Type
Article
Main Author
Mei, Peng Low
Subject
HD Industries. Land use. Labor
Language Code
eng
Bibliographic Details
Place of Production
Tanjong Malim
Publisher
Fakulti Pengurusan dan Ekonomi
Year of publication
2023
Degree Type
Not related
Corporate Name
Universiti Pendidikan Sultan Idris

Abstract

Business organizations are awakened and recognized the foundation of resilience during disruption could make a great difference in the organization. Grappling the challenge of the COVID-19 pandemic, this research paper studies organizational resiliency during the pandemic and explores the manifestation of employee-centred CSR on this matter. Quantitative research design was adopted to collect responses from the small medium-sized (SMEs)sector through the purposive sampling technique. The findings reveal that employee-centred CSR practice has a significant role in organizational resiliency. With this, we propose that SMEs could utilise this practice to assist their firms to walk through the current predicament. We would also urge relevant authorities to consider having employee-centred CSR as part of the recovery policy. In the meantime, we suggest studying digitalization strategy carefully, for it to be implemented together with employee-centred CSR for greater organizational resiliency. Keywords: Employee-centred CSR; Organization resources; Organizational resiliency; Pandemic

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