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Type :article
Subject :HD28 Management. Industrial Management
Main Author :Rafiduraida Abdul Rahman
Additional Authors :Khaled Alsaadi
Yasser Bentahar
Title :Women entrepreneurs in United Arab Emirates: enablers and challengers
Place of Production :Tanjong Malim
Publisher :Fakulti Pengurusan dan Ekonomi
Year of Publication :2019
Corporate Name :Universiti Pendidikan Sultan Idris

Abstract : Universiti Pendidikan Sultan Idris
Business development is a growing area of emphasis in the United Arab Emirates (UAE), however, developing and launching a new business is often a complex task for the aspiring women entrepreneurs. Most of the key skills needed to run an independent business such as the finance, marketing, operational logistics and family support can present challenging barriers to long-term success. The purpose of this article is to investigate the enablers and barriers toward the success of women in entrepreneurial activities in UAE. A qualitative research using one-onone interviews and focus group were led among thirty successful women entrepreneurs from different fields operating in the UAE. The outcome of this research highlights the fact that UAE Government plays an important role in supporting women entrepreneurs, but the cultural barriers are seen as major obstacles.   

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