The evolution of interactive films marks a transformative shift in cinematic storytelling, blending traditional narratives with game-like interactivity to develop deeper audience engagement. This research investigates the key elements of interactive films and their potential influence on audience experience. By using Netflix_s interactive film We Lost Our Human as a case study, this study aims to identify unique characteristics of interactive films, analyze the impact of interactivity on audience engagement, and propose best practices for creating interactive content. A qualitative methodology was adopted, utilizing two research methods: (1) Focus Group Interviews and (2) Expert Interviews. The feedback and data obtained from these interviews were analyzed using thematic analysis, leading to the identification of core elements of interactive films. Findings shows three core elements, which is that compelling narratives, meaningful choices, and seamless integration of interactivity are .....

19 hits