This research was aimed to analyze the effects of attention guidance in a virtual reality lab on students' cognitive load, experiment time consumption and academic performance. For this purpose, the virtual reality lab with and without attention guidance for the digital camera course was designed and developed. The quasiexperimental design was employed to collect relevant data. The experiment involved 80 students from two universities in China whose major is the digital media art. In each university 40 students were selected as control and experimental groups respectively. The data obtained was analyzed by using ANOVA and linear regression statistical methods. The findings revealed that there were significant differences in cognitive load (F (1, 78) = 33.73, p0.05). Overall, the research findings indicated that students exhibited lower cognitive load and higher academic performance in the virtual reality lab with attentional guidance. Furthermore, the regression analyses re.....

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