Grounded in the Stimulus-Organism-Response (SOR) model, this study aimed to determine the effect of Co-creation Experience (CCE) dimension [i.e., Co-creation Behavior (CCB) and Experiencescape (EXP)] on Post-trip Perceptions (PP) dimension [i.e., Memorability (MEM) and Satisfaction (SAT)], the effect of CCE and PP dimensions on Homestay Revisit Intention (HRI) and the mediating role of PP dimension in the effect of CCE dimension on HRI. This study was conducted in Henan Province, China. The sample for this study consisted of 433 homestay tourists, who were selected using a cluster sampling technique. Data were collected using a questionnaire as an instrument and analyzed using Structural Equation Modeling (SEM). The findings showed that CCB (_=0.705, p < 0.001) and EXP (_=0.183, p < 0.001) have a significant positive effect on MEM. The findings also revealed the significant positive effect of CCB (_=0.243, p < 0.001) and EXP (_=0.620, p < 0.001) on SAT. Furthermore, CCB (_ = 0.243, p <.....

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