The main objective of this study is to examine the effect of perceived organisational support (POS), perceived co-worker support (PCWS), and job embeddedness (JE) on employee retention (ER) in Malaysian private universities. The respondents are fulltime academic staff working at Malaysian private universities. The stratified sampling technique was used to collect data for this study. The results of the pre-testing and pilot study are satisfactory. All data had been analysed using the Statistical Package for the Social Sciences (SPSS) software version 16 and Partial Least Squares Structural Equation Modelling (PLS-SEM). The findings of this study indicated that the total and direct effects of POS on ER are significant (p < 0.05). It can be concluded that JE partially mediates the relationship between POS and ER. However, there is no direct relationship between PCWS and ER. ER cannot be increased by providing high PCWS directly. It should go through JE as a mediator. This stud.....

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