UPSI Digital Repository (UDRep)
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Total records found : 1 |
Simplified search suggestions : Radwan Basel Qasem Saleh |
1 | 2022 thesis | The relationship of customer success management to organizational performance of selected international computer technology companies in Dubai Radwan, Basel Qasem Saleh Continuous enhancement of organizational performances is indispensable, especially
in a challenging economic period and location like Dubai. Substantial studies have
been conducted to unravel and explain the drivers of enhanced performance. The
research contributes insights and empirical evidence considering the 2030 Dubai
industrial strategy. Nowadays, organizations face issues in designing and applying
customer success due to lack of knowledge, and this could adversely affect business
profitability. Therefore, this study investigated the relationship of customer success
management including integration of customer success management technologies,
personnel capabilities, organizational readiness and customer orientation on
organizational performances among selected international computer technology
companies in Dubai. Using cross-sectional research approach, the data were collected
from a sample of 147 employees from selected Dubai international computer
technology compani..... 679 hits |