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Total records found : 2
Simplified search suggestions : Zahidah Ab Latif
12019
Article
Examining the students cognitive, affective and psychomotor abilities in the bakery industry
Zahidah Ab Latif
Bakery industry has risen with the increasing demand of its products. This study aims to examine the students’ abilities in terms of cognitive, affective and psychomotor in supporting the competency needs in the bakery industry. This research tested the abilities required by the students during industrial training at the bakery stores. This research was conducted at four different bakeries in the area of Yogyakarta within May to July 2019. A total of 90 students participated in the survey. The findings show that a psychomotor ability is the highest skill needed in the bakery industry with 84%, followed by affective (81%) and cognitive (75.3%). This implies that psychomotor ability is the prominent domain in the bakery industry where it involves physical movement, coordination, and the use of motor-skills. This study helps the educational provider to give the correct knowledge to the students with the precise abilities for their future undertakings...

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22024
Article
Authenticity in food: Scale development and validation
Zahidah Ab Latif
Given the limited empirical evidence on conceptualizing authenticity in food, this study explored the dimensionality of perceived authenticity in food within a state fair setting. By using a rigorous scale development procedure through a mixed method, this study developed and validated a set of scales to measure authenticity in food and confirmed four underlying factors of food authenticity: unique, original, local, and traditional. The findings provide a foundation for scale development along with theoretical insights on authentic food with the four dimensions identified. Practically, this study provides managerial guidelines for state fair organizers to better evaluate food authenticity concerning the four dimensions, plan strategic marketing tools that could attract more consumers, and improve their offerings to visitors’ authentic experiences. © 2022 Taylor & Francis Group, LLC...

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