UPSI Digital Repository (UDRep)
Start | FAQ | About
Menu Icon


Browse by: Year_icon Subject Year_icon Publisher Year_icon Year
Total records found : 6
Simplified search suggestions : Mohamad Rohieszan Ramdan
12016
article
Differences in the consumer literacy of the nutrition label across demographic factors
Ramdan Mohamad Rohieszan, Zainol Zuraidah, Osman Juliana, Yahaya Rusliza,
The worsening obesity problem in Malaysia has urged various efforts from various parties to address them. The effective use of the nutrition labels is widely accepted and used as one of the efficient measures to address obesity. However, previous studies on the literacy of the nutrition label, especially among Malaysian consumers are still limited. Therefore, this study was conducted to assess the differences in consumers’ literacy of the nutrition label by demographic factors, such as gender, age, education level, income level and ethnicity. This study adopted survey technique and employed a quantitative approach. The sample consisted of 200 respondents, which were selected using random cluster sampling. Data collected were analyzed using Independent Sample T-Test and Analysis of Variance (ANOVA). The results showed that the literacy of the nutrition label varies significantly by gender and ethnicity, but the difference was not significant by age, education level and income level. S.....

3332 hits

22018
thesis
Pengaruh literasi label nutrisi ke atas sikap terhadap label nutrisi dan pemilihan makanan sihat
Mohamad Rohieszan Ramdan
Kajian ini bertujuan untuk mengkaji pengaruh literasi label nutrisi ke atas sikap terhadap label nutrisi dan; pengaruh literasi label nutrisi dan sikap terhadap label nutrisi ke atas pemilihan makanan sihat. Pendekatan kuantitatif telah digunakan dalam kajian ini. Data dikumpul daripada sampel yang terdiri daripada 420 orang responden yang berumur 15 tahun dan ke atas yang tinggal di sekitar Wilayah Persekutuan Putrajaya. Pemilihan sampel dibuat menggunakan teknik pensampelan berkelompok dan diikuti dengan rawak sistematik. Data dikumpul menggunakan borang soal selidik sebagai instrumen. Data dianalisis dengan menggunakan analisis deskriptif dan inferens. Analisis deskriptif diguna untuk meringkaskan profil responden, manakala analisis regresi linear digunakan untuk menguji hipotesishipotesis yang dicadangkan. Dapatan menunjukkan bahawa literasi label nutrisi mempunyai pengaruh yang tidak signifikan ke atas sikap terhadap label nutrisi (β=0.061, p>0.05). Namun, literasi la.....

1419 hits

32021
article
The determinants of global expansion: A study on food and beverage franchisors in Malaysia
Mohamad Rohieszan Ramdan
In the past decade, franchising has become a well-known platform for business expansion. Various strategies have been employed by franchisors in expanding their business into the global market. However, few studies have assessed the determinants that can be adopted by the franchisors in bringing value as well as opening up opportunities for global market expansion. This study aims to explore the determinants of global expansion based on Malaysian franchisors’ experience. A qualitative research approach was adopted through various case studies with ten franchisors from the food and beverage industry in Malaysia. In-depth interviews were carried out to explore this topic. Thematic analysis was performed through the “Atlas.ti” software package version 9.0, which was also used in analyzing the data. The findings indicated that there are four themes, and nine sub-themes were discovered from the grounded data. The franchisors agreed that franchise brand, business location, product, adv.....

958 hits

42021
article
Organizational ambidexterity within supply chain management: a scoping review
Mohamad Rohieszan Ramdan
Background: Organizational ambidexterity is an emerging concept and it permeates too many functional domains in the discussion of organizational performance. The importance of understanding this concept motivates researchers to explore organizational ambidexterity as internal and external capabilities in the context of supply chain. Despite its importance in building oriented capabilities to organizations, little information is known about organizational ambidexterity in supply chain context. The objective of this review is to produce a comprehensive mapping of themes related to organizational ambidexterity studies in supply chain research, particularly in improving firm performance. Method: A scoping review of the literature was conducted using Web of Science (WoS), Scopus and EconBiz databases to identify what is the nature of published scientific literature on this topic and what are the emerging themes of organizational ambidexterity in relation to supply chain studies. Result: Thi.....

689 hits

52023
article
Franchising for global distribution: a systematic review
Mohamad Rohieszan Ramdan
Purpose: The purpose of this study is to explore areas that have been studied extensively in previous studies related to franchising as a platform for global distribution. Furthermore, franchising is a strategic distribution method that gives entrepreneurs the opportunity to replicate an established business model. In addition, franchisees benefit from the use of established branding and receive support from the franchisor. Research design, data, and methodology: This study used the Preferred Reporting Items Systematics Review and MetaAnalyses (PRISMA) method to analyse data from 2003 to 2023 in the Web of Science and Scopus databases. Results: A total of 79 articles were identified and analysed to see trends and related themes such as product distribution, business distribution, business strategy, emerging market, and franchising relationship. Also, publication trends by year related to franchises are also presented. Conclusions: Overall, the research trend related to franchising as a.....

102 hits

62023
article
Knowledge distribution in immigrant entrepreneurship: a qualitative study of immigrant entrepreneurs in Malaysia
Mohamad Rohieszan Ramdan
Purpose: This study intends to explore the knowledge distribution in immigrant entrepreneurship in a host country Malaysia. In Malaysia, most immigrants are workers who later started their own businesses. They have a higher tendency to engage in entrepreneurial activities thus knowledge distribution from previous employment is necessary. Research design, data and methodology: This qualitative study using in-depth interview approach was carried out with five immigrant entrepreneurs from Bangladesh conducting business in Malaysia. The data were gathered and analysed using thematic analysis facilitated by ATLAS.ti software. Results: The findings provide useful insights on the significance of knowledge obtained during immigrant entrepreneurs former employment in the host country, enabling them to identify the needed resources quickly to launch a successful business in a host country. Conclusions: This study contributes to the Knowledge Spillover Theory of Entrepreneurship specifically in t.....

104 hits

Filter
Loading results...



Specific Period
Loading results...



Top 5 related keywords (beta)

Loading results...



Recently Access Item




Installed and configured by Bahagian Automasi, Perpustakaan Tuanku Bainun, Universiti Pendidikan Sultan Idris
If you have enquiries, kindly contact us at pustakasys@upsi.edu.my or 016-3630263. Office hours only.